F.A.Q.

Yes, you can import your GA4 (or other provider) data in a few simple steps and keep all your historical insights. Just follow our ‘Import Data’ guide after signing up, then reach out to us to finalize the import.

No. Analytics tools including Google Analytics do data sampling for most of their reports. It means that to make fastest request to databases these tools pick only a subset of the entire dataset and estimate many values in their reports. Unlike them, Publytics does not do any data sampling by default. The stats in your dashboard show only accurate data of what happens on your site. This assures you real and accurate reports.

Yes. Publytics is a client-side analytics, and this means that we count only visitors that run JavaScript. It automatically excludes bots, crawlers and other known non-human activity by default.

We accept credit and debit cards through Stripe, and check payments are available for custom plans. PayPal is not supported. Subscriptions renew monthly or annually, depending on your plan. If you exceed your pageview limit, our team will notify you so you can upgrade to the right plan.

If you go over your pageview limit, we’ll let you know by email and in your dashboard. To keep full access, you’ll need to upgrade to a higher plan. Publytics will keep collecting your data, so you won’t lose any history when you upgrade.

If you cancel your subscription, you won’t be charged after the end of your current billing cycle. Your dashboard access will stop shortly after, but Publytics will keep collecting your data for a while so you can restore your subscription without losing any history.

You can switch from monthly to annual billing or upgrade to a higher plan with more pageviews anytime, directly from the 'Plan Management' section in your dashboard.

Publytics provides a lot of metrics to analyze your website. Here is a list of the most important ones and their definitions:

• Pageviews: the number of times a certain page was visited, even counting repeated visits by the same users in the same sessions.
• Unique Pageviews: the number of users that visited at least one time a certain page. This means that users that refresh repeatedly one page are counted only once.
• Sessions: the number of sessions on which a user has visited a certain page.
• Total Pageviews: the total of all pageviews among all the visited pages in a certain timespan.
• Total Users: the number of unique users that visited your website in a certain timespan.
• Total Sessions: the number of sessions among all the pages of the website.
• Bounce Rate: the number of times a user visited only one page of your website and then left it. It is calculated as the number of single-page sessions divided by the total number of sessions.
• Average Session Duration: the average duration of a session on your website.
• Average Time on Page: the average time spent by a user on a certain page. This is counted by dividing the sum of the duration of all the visits on a single page by the number of (pageviews - exits).
• Exits: the number of times a user left your website from a certain page.
• Entrances: the number of times a user entered your website from a certain page.