15th of October, 2024. Google Analytics Down: What's Happening?

Current Issues with Google Analytics: The platform is not functioning properly. As usual, confirmation comes from Downdetector, which has started collecting user feedback.

Currently, many users are experiencing difficulties accessing Google Analytics, and the service has been reported as down in various regions. The issue appears to be linked to the inability to view updated data, particularly real-time data.

Google's service status page currently shows no issues with Analytics, while Ad Manager is experiencing a temporary outage. It's unclear whether the two outages are connected in any way.

Further confirmation of the ongoing malfunction is coming from social media, with posts from all over the world. It doesn’t appear to be an issue limited to a specific geographic area.

Two years ago, when we started developing Publytics, the main motivation was clear: after the retirement of Universal Analytics, Google's proposed solution, GA4, was no longer viable as the sole option for online statistics tracking.
It wasn't just about the features or the interface, but also about reliability.

In recent years, Google Analytics reports have often stopped working correctly without warning. This issue frequently affects real-time reports, which, not surprisingly, is one of Publytics' strengths.

Given the widespread issues with Google Analytics, now might be the perfect time to explore alternative solutions. Publytics offers a reliable and user-friendly platform, designed to address many of the challenges users face with GA4.
If you're looking for a hassle-free solution that won’t leave you in the dark, Publytics is ready to help.

Click here for a free 14-day trial.